Social Media Coordinator

The Company

Arcade is a digital-forward creative agency specializing in marketing + content strategy, digital advertising, social media, and influencer marketing. We leverage engaging content and modern distribution strategies to nurture online communities, maximize brand influence, and generate revenue.

We curate our team with the same intention and attention to detail that we apply to every client partnership. Each individual on our roster brings a unique portfolio of talent and experience that contributes directly to the high caliber service that we deliver daily. Arcade is a small team with big impact and we’re looking for a hard-working, social media specialist to join our Calgary-based crew and take the lead on our social media accounts and strategies.

The Gig

Working closely with the Social Media Leads and under the direction of the Social Media Director, the Social Media Coordinator will support the development of all current social media clients and ensure that strategies are executed across social platforms with excellence. The Social Media Coordinator will support multiple brand social media channels, produce social content, attend meetings, and build the first wave of media programming for clients.

Responsibilities:

• Work with the Social Media Leads to set, plan, draft and implement social media campaigns and strategies for clients including drafting content and setting up content calendars according to the set marketing strategy.

• Act as the front lines of all customer service inquiries, messages, and engagement on social media platforms. Respond in a timely manner to all inquiries and communicate any urgent inquiries to the appropriate social team member.

• Look for opportunities to bring excellence and innovation to every single social media engagement.

• Demonstrate the highest level of customer service toward Arcade clients; convey a polished and professional demeanour with all stakeholders during day-to-day calls and emails, in-person meetings, on-site production and photoshoots, etc.

• Compile and collect data for end-of-month and weekly reports that help paint a picture of the success of the social program and any opportunities to improve for the next term.

• Work with the Social Media Leads and Social Media Director to problem solve, brainstorm new campaigns, and look for new ways to bring energy and higher engagement levels to social programs.

• Support the Social Media Director and Social Media Leads with strategy decks and any other social media campaign deliverables as needed.

• Stay abreast of ever-evolving digital behaviours, tools and trends as they pertain to social media best practices and recommendations for consideration.

Qualifications:

• Diploma or degree in Marketing, Communications or Public Relations (preferred)

• Experience managing social media programs for a wide variety of clients and on multiple platforms (priority platforms include Instagram, TikTok, Pinterest, YouTube and LinkedIn)

• Skilled in ideating, scripting, filming, editing and publishing short-form video content (Reels/TikToks/YouTube Shorts)

• Strong copywriting skills with a focus on engaging social media content

• Exceptional attention to detail with the ability to proof read copy and catch efforts prior to publishing

• Outstanding organizational skills with the ability to prioritize tasks, manage competing deadlines, and balance requests from multiple stakeholders

• Proven capacity for managing multiple projects, meetings, and in-person client shoots

Perks:

• 25 Wellness Days per year which can be used for vacation, personal time off, mental health days, or sick days. 

• $500 annual health wellness spending account to be used for anything that supports your overall physical and mental wellbeing. 

• Professional development budget of $500 per year. 

• Extracurricular business resourcing: Arcade celebrates the impressive mix of skills and creativity every team member brings and is committed to investing in each person, not just each employee to support the team member’s extracurricular activities and side hustles. Resources include: graphic design, strategic support, content creation, and monetary investment. 

• Health insurance including para-medical, drug, dental, vision, massage, physio, and chiropractic coverage.

• Access to the Employee Assistance Program (EAP), allowing for team members to access therapy and mental health support from certified counsellors at no personal cost.